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Intellectually speaking, business isn’t really all that difficult. The problem we face as entrepreneurs isn’t getting an answer to our most difficult questions. If you don’t agree, visit www.google.com or www.amazon.com and type in a brief description of your biggest problem at the moment.
The problem we face as entrepreneurs is figuring out which questions to ask and in what order to ask them. Let’s Talk Business is designed to provide the entrepreneur of all sizes with the critical advice they need to build a successful business. This advice will be delivered by experts from throughout central Indiana and will focus on the following types of issues:
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Management
 How do I find the right people?
How do I inspire my staff?
What is the best way to increase productivity?
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Finance
How do I get the financial support to start and grow a business?
What types of financial controls do I need to have in my business?
When am I going to realize gains?
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Marketing
How do I differentiate my business from the competition?
What is the best use of my marketing budget?
What are the critical components of a marketing plan and how do I roll one out?
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Sales
What sales process should I use and what is the best way to measure my sales staff?
How do I motivate my sales team?
How do I recruit the best sales manager?
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IT
How much should I invest in my IT infrastructure and what kind of an ROI should I expect?
Should I outsource my IT or bring it in house?
What are the latest trends in technology that can help my business to grow?
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Legal
How do I structure a deal to all my key managers to participate in ownership?
When should I consider applying for a trademark or patent?
What are the biggest legal mistakes made by entrepreneurs today and how do I avoid them?
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